Main Subjects = Commercial Management
Identification and Evaluation of Functional Components in the Strategic Management Process of Iran's Nation Branding Campaign

Volume 18, Issue 3, September 2025

10.30497/smt.2025.248141.3655

Meysam Shirkhodaie; Maryam Goudini; Mahmood Yahyazadehfar; حمیدرضا فلاح-لاجیمی; Morteza Movaghar


Designing an ideology-based strategy model to strengthen economic interactions between the Islamic Republic of Iran and the Axis of Resistance

Volume 18, Issue 3, September 2025

10.30497/smt.2025.248024.3650

mohamad reza mahdavi hazaveh; mohammad javadi; nader jafari haftkhani; mohamad yousof hoseini balam


Identifying obstacles to business coaching (coaching) in the information and communication technology industry in Iran

Volume 18, Issue 3, September 2025

10.30497/smt.2025.247428.3623

masoumeh Ayeneh; Mahdi Hosseinpour; Mohammad javad Jamshidi


The experience of teaching and empowering management students with the approach of life in industry; From idea to model

Volume 18, Issue 3, September 2025

10.30497/smt.2025.247346.3619

Mohammad Noruzi; saeid hajihasani; amirhoseyin sedehi


Exploring the Role of AI Chatbots and Recommender Systems in Enhancing Conscious Purchasing Behavior

Volume 18, Issue 4, January 2025

10.30497/smt.2025.248386.3663

Vahid Nasehifar; Mohammadtaha Esmaeilzadeh Ashini; Mohammad Masteri Farahani


Distinction of Brand Associations of Mr. Masoud Pezeshkian and Mr. Saeed Jalili in the Fourteenth Presidential Election (Case Study: Students of Tehran Universities)

Volume 18, Issue 4, January 2025

10.30497/smt.2025.248227.3661

hassan vakilzadeh; Saeed Naderi Asl,


International Franchise Model Design: A Case Study of Iranian Lubricant Brands

Volume 18, Issue 2, June 2024

10.30497/smt.2024.247107.3607

HOSSEIN GOUDARZI; Davood feyz; AZIM ZAREI


The effect of platform control mechanisms on perceived performance of single home and multi home complementors

Volume 18, Issue 2, June 2024

10.30497/smt.2025.247073.3604

Ameneh Ebadi; Masoumeh Hosseinzadeh shahri; Zeinab Hashemi Baghi


Data Driven Marketing: Examining the Scientific Map and Scoping Review

Volume 18, Issue 1, March 2024, Pages 1-36

10.30497/smt.2024.247138.3612

Mohammad Masteri Farahani; Reza Payandeh


Identification of turnaround strategies based on digital maturity levels in small and medium enterprises

Volume 18, Issue 1, March 2024, Pages 103-136

10.30497/smt.2025.246992.3600

Mahboubeh Rezaei; Masoumeh Hosseinzadeh shahri


Designing the Business Framework Model for Family Farming

Volume 17, Issue 3, September 2023, Pages 1-40

10.30497/smt.2024.245965.3549

mohammadreza khashei; Reza Baniasad; ruhollah razini


Explaining the Effect of Strategic Learning on the Exploitation of International Business Opportunities with the Mediation of Organizational Maturity and Dynamic Export Capabilities

Volume 17, Issue 3, September 2023, Pages 111-150

10.30497/smt.2024.246221.3564

reza Saeedi


Meta-Synthesis of Obstacles in the Implementation of Digital Transformation: Case of Banking Industry of the Islamic Republic of Iran

Volume 17, Issue 3, September 2023, Pages 151-182

10.30497/smt.2024.243888.3452

Seyed Abbas Chaychian; Mohammad Amin Rashidi; Mohammad Mobin Shafie Nategh; Rahim Khanizad,


Analysis and mapping of the trend evolution in divestiture research

Volume 17, Issue 2, June 2023, Pages 1-34

10.30497/smt.2023.245277.3518

soroush malek afzali; mohammad ali shahhoseini; abbas mossalanejad; Ali Heidari


Identifying the main production challenges in the petrochemical industry (case study: Persian Gulf Holding Petrochemical Industries)

Volume 17, Issue 2, June 2023, Pages 35-74

10.30497/smt.2023.244857.3487

ghazaleh ghalvazi; mohammad zaman rostami; hamid reza maghsoudi; sajjad keshavarzian


Identifying and analyzing the consequences of the development of chain stores in the Iran

Volume 17, Issue 2, June 2023, Pages 175-204

10.30497/smt.2023.244474.3462

saeed masoodipoor; elahe soltani; shirin khosroabadi


Identifying the success factors of digital strategies in Iran's banking industry

Volume 17, Issue 1, March 2023, Pages 1-38

10.30497/smt.2023.243922.3443

mohammadhosein yaghtin; Ali Rezaeian; AsadAllah Kordnaeij


The Effect of Sonic Logo on brand recognition based on pattern of electrical activity cortex

Volume 17, Issue 4, January 2023, Pages 47-70

10.30497/smt.2024.246198.3565

Meysam Shirkhodaie; Zahra Ghorbani Monghari; somayeh namdar tajari; Aboalhasan Hosseini


Identifying and ranking the factors influencing the choice of movies and series in the video on demand in order to adopt effective marketing strategies

Volume 17, Issue 4, January 2023, Pages 111-146

10.30497/smt.2024.246003.3553

abolfazl yaghoubi; Mohammad Noruzi; Mohammad Reza Soltani


Designing a Strategic Thinking Model Based on General Ghasem Soleimani’s Strategic Thoughts

Volume 16, Issue 3, September 2022, Pages 29-74

10.30497/smt.2023.243893.3434

Mohammad Hosein Ghanadanzadeh; Mesbah Alhoda Bagheri Kani; Asadullah Ganjali


A systematic review of the role of organizational design dimensions in implementing strategic changes

Volume 16, Issue 1, September 2022, Pages 79-128

10.30497/smt.2022.242953.3373

Mohammad Javadi; AsadAllah Kordnaeij; Seyed Hamid Khodadad Hosseini; Asadollah Ganjali


Evaluation of Primary Health Care Strategies (PHC) in the Health System of the Islamic Republic of Iran: A Research Based on Strategic Control

Volume 16, Issue 3, September 2022, Pages 97-126

10.30497/smt.2023.242780.3359

Mohammad Saeed Saffari; Reza Baniasad; Amirhossein Takian; Mohammad Azadi Ahmadabadi


Study of the Impact of Politicians 'Personal Branding on Tehran Citizens' Intention to Vote in the Presidential Elections in the Framework of Political Marketing (Case study: Progress and Justice Population of Islamic Iran)

Volume 16, Issue 3, September 2022, Pages 127-150

10.30497/smt.2023.240660.3211

Mahdi Akhossanayeh; Seyed Hamed Vares; masoud keimasi


A systematic review of managers’ cognitive biases in excess market entry

Volume 16, Issue 1, September 2022, Pages 203-238

10.30497/smt.2022.242995.3379

Bahman Hajipour; omid soleymanzadeh; Yadolah dadgar


Exploring the concept of open strategy: Metasynthesis approach

Volume 15, Issue 2, August 2022, Pages 85-126

10.30497/smt.2022.241927.3311

Amirhossein Tayebi Abolhasani; Vahid Khashei Varnamkhasti